Testimonial

Accepted at: INSEAD, London Business School and Cambridge Judge

Adam Markus is an exceptional counselor whose assistance was instrumental in helping me gain admission to top European schools, and I can confidently say that I would not have achieved such results without his guidance. As such, I highly recommend him to all future applicants. In my opinion, Adam’s remarkable abilities can be summarized in three key points: his customized approach, specific feedback, and objective evaluation.

In terms of his customized approach to essay and interview preparation, Adam provides personalized support to every applicant. He takes an inside-out approach, helping applicants select experiences that complement their other activities to create a cohesive, strong story. This sets him apart from many other counselors who often apply a standardized approach to applicants. Adam prioritizes quality above all, which is evident in the fact that he sets a limit on the number of clients he takes on. In my case, Adam delved deeply into my specific extracurricular activity, which I had not even considered mentioning. He helped me articulate the motivations and psychological growth process that I went through, resulting in the most compelling content for any school (every interviewer was interested in and impressed with the activity!).

Throughout our MBA application journey, Adam’s feedback has always been specific and clear, which sets him apart from many other counselors. Adam always takes a definitive stance on what applicants should do. His humble attitude towards each applicant, deep understanding of their past experiences and aspirations, and commitment to providing actionable feedback are the reasons for this. Adam’s straightforward feedback has kept me on track, and his attitude as an admission guru has been impressive.

Last but not least, Adam’s outstanding talent is his ability to objectively evaluate essays and interviews as if he were seeing and hearing the applicant for the first time, even after discussing for a long time. This remarkable skill is due to his dedication to questioning whether the admission team (the first-time reader) would “believe” in the applicant’s essay or interview. In interview preparation, he focuses not only on the content but also on the order and length of each topic to ensure that each content is conveyed in a compelling manner and fits together like pieces of a puzzle.

I believe that in life, there are defining moments that become important turning points resulting from a single decision. For me, contacting Adam based on my friend’s recommendation was one of those. The overall MBA application process was not easy, but I really enjoyed working with him, and I would highly recommend him to any applicant embarking on their MBA journey!